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A versatile team player, Yinka obtained a Bachelor degree in English from the University of Benin and has attended numerous marketing courses across the country.
Prior to joining Redwire marketing Consulting, Olayinka was the Executive Assistant to the Managing Director/CEO of the Lagos State Signage and Advertisement Agency (LASSA) between 2011- 2015. While she worked at LASSA she had the opportunity of being a team member on the think tank project team and played a support role under the Management responsible for implementing key policies that transformed the Outdoor Advertising landscape in Lagos State and increased Advertising Revenues by over 25%.
She was also a key member of the project and marketing team that planned and successfully launched first of its kind events such as the Lagos State Countdown (2012-2014) and the African Outdoor Advertising Exhibition (2014) and the first Nigerian circus (2015)
Early in her career, Olayinka worked in the banking sector and has over 7 years banking experience spanning services from Branch operations, Client and credit services.
Olayinka is passionate about work and people, she volunteers her time to an initiative called the Young Business Leaders of Nigeria Network comprising of a network of entrepreneurs committed to reducing unemployment amongst the youths in Nigeria (YBLN ), she also identifies with other causes such as the fight against human trafficking and slavery (CNN freedom project), Female child education, and she is extremely passionate about gender equality.
Her dream world is a place of fairness, growth and fun, a place where everyday is a fun day.